The Disney.com of today started as a web platform my team had developed for EMEA.. Soon after launch, the North America team was also looking to redesign and we saw an opportunity to join forces and expand on the platform we had created. My team took on the responsibility for North America and our platform was later leveraged for LatAm and Australia. When FOX was acquired by Disney, we made further investments in this platform to support 21st Century Studios and Avatar.com.